A Diverse & Highly Motivated Team

Joseph W. Donze

Chief Executive Officer

Joseph W. Donze was named Chief Executive Officer for LSC Environmental Products in September of 2012.

Joe began his career as a Civil Engineer working at one of New England’s premier site work contractors. In 1991 Joe shifted his environmental interests to the solid waste industry where he was charged with oversight of the largest, and most integrated (landfill, hauling, compost and recycling), facility in Massachusetts.  After a two-year break, where he received his Master Degree in Business Administration, Joe joined Corning Incorporated where he helped to grow their LCD glass and Life Science businesses in Asia.  While at Corning, he relocated to Tokyo Japan with his family, and held a variety of leadership roles in marketing, strategy, sales and business unit management.

As CEO for LSC Environmental Products, Joe is focused on building a bigger more balanced company by developing adjacent markets, launching new products, integrating synergistic companies, and expanding products and services internationally. 

Donze has a Civil Engineering Degree from Worcester Polytechnic Institute and a Master of Business Administration from the Tuck School of Business at Dartmouth College.  Donze is the co-inventor on 7 U.S. Patents, a member of LSC’s Board of Directors, and serves on the Directors Advisory Council for M&T Bank in the Southern Tier of New York.  Joe is married, with three children.

Joel E. Lanz


Joel E. Lanz was named President of LSC Environmental Products in 2006. 

Lanz began his career at LSC in 1991 where he, along with the founders, was one of the company’s first three employees.  In his 30 plus years with the company Lanz has held leadership roles in operations, product development, equipment design, sales and customer service.  Indeed, it is fair to say that every product, piece of equipment and process at LSC was developed, at least in part, through Joel’s leadership.

As President, Joel is charged with the implementation of LSC’s strategies.  He leads our sales and operations teams and is directly responsible for driving our significant business development efforts internationally.    

Lanz is part of LSC’s executive leadership team and participates in all of LSC’s Board meetings. Lanz is active in the local community where he is a long-time volunteer at a New York State correctional facility. Lanz is married with three daughters and two grandsons.

Samuel J. Morris

President of Mulch Operations

Samuel J Morris was named President of Mulch Operations in 2019.

Sam was one of the original founders of Phoenix Paper Products which was acquired by LSC in December of 2019 .  He focused on product development and sales, developing two patents related to revegetation before taking over all operational aspects of the company in 2010. 

Prior to his 26 years with Phoenix, Morris served in a variety of roles managing product development and technical services in the industrial mineral and mining industry. 

Morris earned a BA in Chemistry from Monmouth College in Monmouth, IL prior to attending the University of Illinois for graduate studies in Analytical Chemistry, under Dr. Jiri Jonas.  Morris has been involved in a wide variety of industry associations including the boards of the Illinois Recycling Association, International Association of Hydroseeding Professionals, Keep America Beautiful, and the Erosion Control Technology Council.  He is also actively involved in the International Erosion Control Association, ASTM, Wenona Chamber of Commerce, MP 4H, and a variety of other community organizations. 

Morris is married and has two sons.  

Karen P. Welch

Chief Financial Officer

Karen P. Welch has been employed with LSC since 2012, and was named Chief Financial Officer for LSC Environmental Products in March 2015.

Karen started her career in 2000 as an auditor for Ernst & Young in Harrisburg, Pennsylvania.  She audited small to medium size companies across an array of industries, including manufacturing, financial services and private equity.  In 2004, Karen transferred to E&Y’s Baltimore, Maryland office where she expanded her responsibilities to serve as audit manager for a Fortune 500 client.  After 8 years with Ernst & Young, Karen transitioned into the private sector and was subsequently promoted to Corporate Controller at Endicott Interconnect, Inc. 

As Chief Financial Officer at LSC, Karen is responsible for leading the company’s finance and accounting functions, as well as managing Contracts, Information Technology and Human Resources.  Karen also works closely with the President and CEO in the development of the company’s growth strategies.

Welch earned Bachelor Degrees in Accounting and German from Susquehanna University. She is licensed as a CPA in Pennsylvania and New York.  Karen is part of LSC’s executive leadership team and participates in all of LSC’s Board meetings.  Welch is married with two daughters.

Andy Iturriria

National Sales Director

Andy Iturriria joined LSC as the National Sales Director when LSC acquired Terra Novo in 2016.

As National Sales Director at LSC, Andy is responsible for leading the domestic sales team and developing tactical plans to implement LSC’s domestic growth strategy.  

Before joining Terra Novo, Andy worked with MK Centennial as the Engineer Project Manager for the Blue Line Light Rail Project in Los Angeles California.  Prior to his time at MK Centennial, Andy served as the Director of Engineering at Pacific Corrugated Pipe Company and as the Engineering Project Manager at McIntosh and Associates.

Andy earned his B.S. in Civil Engineering from California Polytechnic State University in San Luis Obispo and his MBA from the University of Irvine.

Andy is a registered civil engineer in California, an active ASTM member and a Certified Professional in Erosion and Sediment Control.

Joy L. Westby

Director of Marketing

Joy L. Westby was named the Director of Marketing for LSC Environmental Products in May of 2015.

Joy began her career in Marketing in 2003 at the region's largest employer and health care organization, United Health Services. Transitioning to Cleaner's Supply in 2004 marked a significant shift to the business-to-business sector, where Joy played an instrumental role in driving substantial company growth over a decade. Her tenure witnessed multiple acquisitions, culminating in the management of a sister company necessitating distinct brand strategies. In May 2014, Joy embarked on her entrepreneurial venture, establishing a marketing consulting business. Leveraging her expertise, she focused on empowering businesses to elevate their brand presence and drive growth.

As Director of Marketing for LSC Environmental Products, Joy is focused on growing sales and implementing innovative and integrated sales and marketing strategies.

Joy has a Bachelor of Science in Management and Marketing from the School of Management at Binghamton University and has strong ties to the local community.